Justin Schwanke, Managing Partner of Synergy noted, 'This is an incredibly exciting time for Synergy and our expanding team. Jeff Schwartz and Justin Schwanke have quickly built an impressive client portfolio that is highly valued and allows us to expand our footprint into new verticals and digital arenas and provide greater one-stop service to our combined portfolio of brands.'

Kevin Otis, EventLink's President and CEO, commented, 'We are thrilled and excited to welcome the Synergy team and their extraordinary skill set and complementary client base to our overall organizational structure. The combined companies provide 360-degree capabilities from ideation and creative development to execution and measurement through Synergy's Glimpse platform.

This strategic acquisition positions both firms well within the automotive market in addition to other non-auto brands seeking to enhance their customer engagement initiatives through live sampling, digital outreach and unique brand experiences. Synergy has shown impressive growth over the past several years and serves as a great complement to the capabilities of EventLink.

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